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5 MIN · Module

Asking Questions That Generate Stories

Construct open, focused and neutral questions that encourage contributors to describe events, explain choices and reveal meaningful stories.

Questions shape the answer

The wording of a question influences the amount and quality of information a contributor provides. A narrow question may produce a single fact, while a broader invitation can reveal description, emotion and context. Good interviewing is not about asking complicated questions. It is about choosing wording that helps the other person speak.

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