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5 MIN · Module

Reaching Young People on TikTok, Responsibly

Learn how to engage young audiences on TikTok ethically, clearly, and effectively without manipulating or misleading them.

Why TikTok matters for reaching young people

TikTok is one of the most-used platforms among people aged 13-25 across Europe. Whether you work in education, a non-profit, a co-operative, or local government, the young people you want to reach are probably scrolling it right now.

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