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5 MIN · Module

Scheduling your campaign

Learn how to create a realistic posting schedule that you can maintain over time.

Planning your schedule

By now you have decided on your message, audience, platforms and content formats. The next step is to decide how often you will post. The best schedule is not the busiest one. It is the one that your organisation can maintain consistently. A realistic schedule is far more valuable than an ambitious one that quickly becomes impossible to follow.

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